Fast-moving consumer goods (FMCG), with deep knowledge of the health food supplement business
Isabella Tan is a business leader and marketer with 30 years of experience in the fast-moving consumer goods (FMCG) industry. An astute business leader and performance-driven marketer, she brings with her deep knowledge and insights, especially in the consumer-packaged goods and health food supplement business.
Isabella currently serves as a Board Member at Halogen Foundation Singapore and was Senior Vice-President, Group Marketing at local beverage manufacturer, Yeo Hiap Seng.
Isabella started her illustrious FMCG career in late 1980s with Nestle (S) Pte Ltd, where she managed beloved brands such as Maggi and Nescafe. She later joined Brand’s Suntory Asia (formerly known as Cerebos Pacific Limited) where she worked for over 22 years in business and marketing roles both at group and local levels. She was responsible for shaping the strategic marketing plan for Brand’s range of products across markets and spearheaded the implementation of customer relationship management strategy for the group’s health supplement business.
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